Rethinking Customer Loyalty
I’m paraphrasing any number of management gurus here:
If you want to be good enough, focus on shoring up your weaknesses. If you want to be extraordinary, forget your weaknesses and focus on building up your strengths.
The idea was proposed in the context of how to become extraordinary at whatever it is you do, and in [...]
Change of Control
I am fairly certain that even simple steps will dramatically improve your customer relationships and put you miles ahead of your competition in your relationship with the rest of the market.
Improvement and Change
I learned something from my last few posts: The people who read this blog like to respond by e-mail. OK, maybe I’m generalizing based on just a few events (e-mails in response to posts), but I do get e-mail, and I don’t get many comments.
I didn’t intend to experiment to find out how my “market” [...]
